Understanding: Who’s Responsible for it?

Understanding

I was sitting in a cafe the other day, enjoying a delicious latte, when I couldn’t help but overhear a conversation at another table that raised my ‘understanding hackles’ (yes, they do exist!)… “But what my clients refuse to understand is just how big a discount I’m getting them!  Sometimes 20, 30, even 40% off retail…” … Read more Understanding: Who’s Responsible for it?