In a bit of a departure from our usual discussions, I want to give you a sneak peak at my upcoming eBook Get Influential: How I built a Twitter following of 5,000 in under five months and how you can too.
In the process of building an engaged community of leadership enthusiasts, I have learned a lot about social media, including how to build a Twitter following reasonably quickly.
When I started, I never imagined that I would build a following of 5,000 in less than five months – so I decided to write a step by step guide showing exactly how I achieved it, and make it available to other people interested in doing the same thing.
Every single day I learn something from my Twitter community. I have followers who let me know I’ve made a typo on my blog. I have followers who elaborate on a topic in a post, or draw my attention to a quote about the same topic that might be useful. I follow people who write phenomenal articles about leadership that inspire me, and create connections and linkages between disparate ideas that I wouldn’t have otherwise seen.
More importantly, Twitter is a place of generosity. It is teeming with people who are helpful, and thoughtful and kind. I have been overwhelmed by the support and generosity I have found there on this journey. Hopefully I have also been able to reciprocate.
Finally, leadership is all about influence – so as a leader, what better way to explore your own personal influence than by reaching out into the world to test your ideas on real world problems!
What’s in the Book?
Twitter is a pretty phenomenal tool for connecting with people – every day, approximately 500 million messages of 140 characters or less are sent by Twitter members to their followers.
With about 300 million active monthly users, there is a community out there for every niche you can imagine, with issues and problems you can help solve, connections you can make, and audiences you can reach.
The average Twitter account has 200 followers… so how can you reach more people interested in what you are interested in? This book shows you how.
My Twitter Philosophy
I share my thought processes and approach to building engagement. From spending time properly preparing before you start, to growing with your audience and being responsive to their feedback about what’s working.
My Exact Process
This book tells you exactly what I did, with very specific details including:
- Daily and weekly processes I used to maintain my account
- Apps and services I used and why
- How to find an audience
- How to curate and share content your audience will respond to
I also outline how my approach had to adjust as my followership grew – what worked in the beginning didn’t work as the size of my Twitter account grew.
Tips and Hints
I’ve taken the guesswork and trial-and-error out of the process for you, given you the outcomes of my experiments, and turned that into a handy step-by-step guide, including a glossary of common terms, information on useful (and not-so-useful) metrics, and a list of services and apps that help, including their current subscription costs where relevant.
Buy it now!
I know that you can gain as much enjoyment and growth from building your own Twitter following as I have – so I’m really pleased to be able to share this book with you, because I know how much I wish I’d had a book like this when I started out!
I want to help you to lead. Not from a position of power, but from exactly where you are now.
So I’m writing a book specifically for you. It’ll be out early next year (28 February 2018 to be precise).
If you’d like to know more, please sign up for my newsletter (I don’t spam, just a weekly newsletter) where I’ll keep you up to date on progress, test some ideas, and even share a preview or two as we get closer to launch-day.
Let’s do this!